Activision’s riding the gaming nostalgia wave (and it’s working)

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Activision is bringing some revived games that are irresistible, and we don’t mind one bit. Read more about their progress and what’s to come this year.

Have you recently purchased a remastered game that was first released 20 or so years ago? They’re becoming more common as nostalgia grows among users.

Developers and platforms like Nintendo and Sony have been bringing back some classics to meet demand. The phenomenon is spreading — the more old games developers remaster, the more gamers may want to buy.

Now, Activision is bringing some revived games to the table that are irresistible.

Activision Revivals

Activision is on top of the video game world, with experts predicting revenue growth of 17% in 2021. It’s a leading publisher, with well-known games like the Crash Bandicoot and Spyro series. It has options for older audiences, too, like Call of Duty and Tony Hawk’s Pro Skater.

These games originally came out in the ‘90s or mid and early 2000s. They became successful quickly, and now, they’re classics. You may even still have your original copies. With this legacy, Activision solidified itself as a power player. However, the video game industry is always changing. With new platforms comes new competition.

The Nintendo Switch, Playstations 4 and 5, and new Xbox models are critical for innovation. Activision had to get creative to stay on top. Part of that plan is to call upon gamers’ nostalgia. Since Activision’s classic games were successful, remaking or continuing them is critical to draw consumers.

With COVID-19 quarantines and stay-at-home orders in place, playing video games is now a go-to activity. For instance, Switch has a long lineup of popular games ready for instant play. Activision’s plan has become clear — nostalgia is the way to compete.