Battlefield and Call of Duty are always circling each other in the military shooter space, with Battlefield having little brother status for a while now. EA looks to be reading from the 90s WCW playbook, being as loud as possible and taking direct shots at the competition at every opportunity.
The latest trailer pokes fun at Call of Duty's love affair with video game playing celebrities. After wiping out a group including Zac Efron and Jimmy Butler, a Battlefield character asks who they were, to which another responds that it doesn't matter.
While Call of Duty's skins are going full Fortnite, with characters such as Beavis and Butthead being included, Battlefield 6 design director Shashank Uchil said at Battlefield 6’s multiplayer launch event that “It has to be grounded. That is what BF3 and BF4 was — it was all soldiers, on the ground. It’s going to be like this. I don’t think it needs Nicki Minaj. Let’s keep it real, keep it grounded.”
COD has an actual mode in which you fight zombies, so it exists in an infinitely less realistic place than Battlefield does. But in an interview with CharlieIntel, Treyarch's Senior Director of Production Yale Miller said they have rejected some collabs offered for Black Ops 7, because they didn't fit.
“There are opportunities that we have had lined up that, after some of our conversations, we straight up turned down. Big, big brands, big things, and we’re like, ‘No, we’re not gonna do that because it just doesn’t fit,'” said Miller.
Battlefield 6 releases Oct. 10, so we'll see soon enough if this EA's year to dethrone the titan.